Brand strength
Brand Strength in English can be translated as "Brand Power" or "Brand Strength". If you're looking for a more formal term, you might say "Brand Resilience" or "Brand Influence".
Here's a scenario: Last year, I worked on a project for a client who wanted to bolster their "brand power" in the global market. We used a combination of customer feedback, market research, and competitive analysis to identify areas where the brand could strengthen its position. It was a challenging task, but we managed to improve their brand strength significantly.
Brand strength in English can be referred to as "brand power" or "brand capability." It's essentially the overall effectiveness and influence a brand has in the market, encompassing factors like customer loyalty, market share, and recognition.